easyJet News Update: easyGroup to Launch easyFoodstore

easyGroup to launch new supermarket

EasyJet News Update: Founder of budget airline EasyJet, Sir Stelios Haji-Ioannou has announced that he will launch a chain of food stores designed to rival the current market. The new venture is expected to follow the same basic model as EasyJet and will offer low-cost groceries to the public.

The first site selected for Sir Stelios’ new business is Croydon and will focus on a limited range of products that predominantly are synonymous with a long shelf life; tins and packets will feature heavily and the food stores will aim to rival companies such as Aldi and Lidl.

EasyGroup, the umbrella company, have launched a website called www.easyFoodstore.com which keeps visitors up to date with the progress of the company and reassures them that it will not be long before the first store will be opening its doors for them

The reasoning behind breaking into the food retail market was said by Sir Stelios to be because he felt there was a gap in the market. The store will aim to stock ‘no brand’ products that come in packet and tinned format to provide a source for dependable basic provisions.

Although no further details have been confirmed to date, Sir Stelios has implied that the business may expand in light of the poor property market. This will provide an opportunity for his company to buy up freehold retail sites cheaply.
There have been some interesting figures coming out of the UK food retail market recently with the binaries proving to be thriving. High-end supermarkets such as Waitrose, along with their polar-opposites in terms of price and quality, Aldi and Lidl, have reported the strongest sales.

With the company still in its youth to say the least, the first store to open in Croydon will be on the ground floor of a nine-storey building. This building will most likely also be the headquarters for their other new ventures which include easyHotel, easyGym and easyOffice.

Sir Stelios is still a major shareholder in the flagship company of easyGroup – easyJet – but he recently made it abundantly clear that he disapproved of the management’s plans to purchase a fleet of aircraft from engineering company Airbus. He threatened to take the company directors to court if this business decision were to jeopardise the value of shares.

More information on easyGroup

If you are interested in learning more about the ventures of Sir Stelios Haji-Ioannou and his company easyGroup, visit their website at easy.com. Or if you are interested in the flagship company easyJet and have a query about one of their services, visit Customer Services Contact and contact the company directly using the phone number provided.

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